Good marketing is based on well done, solid research. Business intelligence is a term for a wide range of research and intelligence gathering techniques that gather data related to businesses. This can be anything from a software program that gathers data about what customers buy from a particular store, to […]
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Generation Y And Their Travel Purchasing Power
Currently, people in their late teens to mid 30s may be preoccupied with having fun on the weekends and either saving up for higher education or still paying back their college loans. With car and home purchases on their mind, big trips around the world may not be the priority. […]