Social media refers to a number of computer-mediated tools used by people and businesses in order to create, share and exchange important information, as well as interests, ideas and media (including pictures, videos and GIFs), through virtual platforms and networks right from their office space. Social media, through the use of a social media marketing strategy, can help your business in a multitude of ways that will, in turn, help you improve and grow your business. In this article we are going to look at five ways that social media…
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How Important Is Social Media To Your Company?
As you set your business and marketing priorities for the coming year, you may wonder just how much time, attention and resources to devote to social media lead generation. You could base your decision on how you feel about social media. However, we suggest basing your decision on how your customers and potential clients feel about social media when it comes to making their purchasing decisions. And the jury is already in on that. They use social media and will continue to do so. Simply put, social media is where…
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