Generation Y And Their Travel Purchasing Power

Currently, people in their late teens to mid 30s may be preoccupied with having fun on the weekends and either saving up for higher education or still paying back their college loans.  With car and home purchases on their mind, big trips around the world may not be the priority.  However, in ten years time, this group of people, otherwise known as Generation Y, will have the majority purchasing power in the travel industry according to a report from The Boston Consulting Group. So what does this mean for companies…

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